And now, the term “poetry in motion” is suddenly more than a just a hackneyed expression.
There was a time, son when hills like these were my friends Ford was president.
We can scarcely imagine that Meiji-era poet Masaoka Shiki could have foretold his timeless and beloved poetic genre haiku would be exported to the English language, much less grace a garment made for cycling, but progress works in strange and circuitous ways, and, well, Masaoka-san, here we are.
Over the course of years, we’ve collected ingenious haiku submitted by our loyal customers and fans, and, after perhaps a few too many Asahi Super Dry, decided to infuse some truth into the overused term “Poetry in Motion” by creating our Haiku jersey. This little gem showcases 84 of your fellow cyclists’ very best poetic depictions of life on the bike, which we hope that both you – and those on your wheel – will enjoy reading. And when you sport the famous red polka dots, no words are needed to signal your affinity for climbing is as earnest as your taste in cycling poetry.